[Our Process]

Every step is done with intention.

We work closely with you to build your personal brand rooted in clarity, authenticity, and long-term authority.

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[Step 2: Strategy]

We map your audience, industry, and competitors to shape your positioning.

We analyse:

Your target audience’s needs, language, and expectations
Competitors and existing voices in your space
Industry trends, gaps, and opportunities
Your leadership angle and category of influence
Your key messaging, narrative and thought leadership lanes

Outcome: A defined positioning and strategy that sets you apart.

[Step 3: Identity & Content System]

[Step 1 – Clarity]

A 1:1 deep-dive into your story, values, and expertise.

We uncover:

Your personal story and defining experiences
Core values and long-term vision
Your strengths, expertise, and differentiators
What makes you credible, memorable, and worth following
The emotional anchor of your personal brand (your “why”)

Outcome: A clear, authentic foundation for your thought leadership.

[Step 4: Account Management]

We manage your full LinkedIn presence end-to-end.

We handle:

Weekly posting and publishing
Audience engagement and relationship building
Comment strategy and visibility growth
Community nurturing inside and outside your network
Ongoing data-led optimisation of formats, hooks, and topics
Daily management to keep you top-of-mind and trusted

Outcome: A strong, consistent presence without you doing the work.

[Step 5: Amplification]

We expand your influence beyond social media.

We secure and build:

Your personal brand website
PR features, interviews, and media appearances
Strategic partnerships and brand collaborations
Speaking opportunities and event placements
SEO and search presence
Cross-platform visibility through podcasts, shows, and guest content
Digital authority assets that increase your discoverability
We develop your own IPs (podcast, events,...)

Outcome: You become the go-to voice in your industry, online and offline.

We build your Personal Brand Hub.

We create:

Your visual brand elements (colors, layout, templates, banner)
Your verbal identity (tone, writing style, voice principles)
Signature content formats tailored to your expertise
Storytelling frameworks for personal, expert, and opinion posts
A structured content pillar system you can scale over time

Outcome: A recognisable and consistent brand across every touchpoint.